Historic Cinema Unveils Replica of Original Neon Sign

Local

Written by Stephanie Kusy

A new neon sign in Ganado added a fresh look to an old theatre that has been around since 1941.

The 21-foot green neon sign is a replica of the original when the theatre first opened its doors. Hundreds showed up to see the sign light up for the first time in years.

"I never thought I'd get to see my theatre sign back that we took down in 1982 because it had deteriorated so badly it was damaged by Hurricane Carla in 1961," said owner Alvin Svoboda.

Svoboda said he started working at the cinema as a projectionist in 1953. He bought the theatre in 1980.

The Jackson County Historical Commission got a grant to help pay for the new sign. Svoboda said the sign cost $16,500. He said all the money is worth it though because people come from all over to see the theatre and it will become more of a tourist attraction.

"They come just to enjoy the nostalgia of the theatre," he said. "They feel like they're at home."

Illysa Leal was second in line to see the midnight showing of New Moon. She said she has been waiting outside since 6:30.

"I don't want to drive to Victoria when we have the best theatre in town right here," Leal said.

Another fan of the book said the premiere of the movie and the lighting of the sign could not have come at a better time.

"It's great the way it all came together and it's the first time they're bringing out the cinema sign again," said resident Christina McCroskey.

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